Your corporate video should reflect the true quality and message of your company. Film and video is now the biggest way to communicate with an audience, whether with your customers or employees. Anomaly can provide all of your corporate and commercial video needs under one roof. From training and educational videos, to online videos, event coverage, television adverts and more. We can work to a brief or provide you with ideas to make your business stand out.
What is a corporate video?
It can be any video for a corporate company. However, more often than not, a corporate is defined by Interviews & Cutaways. This could be a traditional video with an interview with the CEO and a couple of staff members and some shots of the office space and people working and talking with clients. Or it could be interviews with clients about working with your business intercut with cutaways. There are 2 different uses for corporate videos: Internal and external.
- Internal Corporates or Internal Comms is communications with your staff. Maybe the CEO gives a presentation or a quarterly update video that gets sent to all staff.
- External Corporates or External Comms is communication with external parties. A video that is targeted at new clients, current clients, recruiting of new employees or other businesses. This could be interviews with the CEO or a staff member talking about what the business is and how it is beneficial to its target market. If you use real staff in the video they become the face of the company and potential clients feel more of a personal connection. They know and understand who they will be dealing with and how the company is managed. This puts people at ease when trying to choose between businesses to go with. There are many uses for corporate videos and many different ways to create them.
Not sure how to make a corporate video that achieves what you want for your company in a fresh way?
By creating narrative based videos you can communicate your message more effectively. Our corporate video production services and standards will make your company stand out from your industry, build trust and credibility and allow you to connect with your audience on a more emotional level, both here in Adelaide and Australia-wide. Our team has experience across multiple formats, not just corporate video, which allows us to bring a new perspective to each video.
Whether you need marketing videos for your company or product, speaker/event coverage and hype, legislative and training videos or any other form of reliable corporate video communication, Anomaly has all the tools to produce the best product, delivered on time and on budget. With easy access to the latest in camera and post-production technology, we can realise any conceivable idea, and get there together. Your corporate video should work for you, so we ensure that you are part of the process the entire time, and are happy with the final product before delivery.